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Black Friday isn’t just for big box stores anymore.For small businesses, it’s one of the best opportunities of the year to re-engage your audience, reward loyal clients, and bring in a boost of revenue before year-end. The problem?Most businesses wait until the week of to think about their offer — and then scramble to throw […]
Your Marketing Hypewoman
Running a business takes grit. I don't just say it, I live it.
For the past decade I’ve co-managed Casey’s Automotive with my husband, expanding from one location to three. Other business owners took note and the questions like “how did you do that?” flooded my inbox. And that’s where this chapter began.